To be a supplier to the Formula 1 car industry is to be working at the very highest level. This market is full of NDAs and, making it particularly difficult to communicate anything about it as a result.
TenCate in Langley Mill (UK) asked C4Real to develop an entirely new hybrid Formula 1 car that can be launched to enable communication free from copyright about applications within Formula 1.
Developing a new Formula 1 car is an extremely complex task. Thorough research and state-of-the-art product development are the cornerstones for creating a new car. TenCate wishes to use this car as a means of making its solutions within the Formula 1 market visible to potential Formula 1 teams.
The challenge in a high demanding market!
Harm Albers
Sales Manager EMEA
"The beautifull productvisualisations C4Real created are an excellent tool to show the value proposition behind a complex product."
Following an intensive development period, we developed a hybrid Formula 1 car that had features taken from a whole range of past cars. The car’s presentation was slick and exclusive, using a spectacular 3D animation.
The 3D animation is being used in sales campaigns and at trade fairs, where it has made a great impression and astonished engineers..
