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Visual content with impact
Visual stories that make an impact
Conceptualise, produce and market distinctive concepts
Thanks to our many years of experience in B2B communication, we know that it is precisely the very complex products, solutions or technologies that can be translated into one uniform language understandable for anyone anywhere in the world: visual language. We help companies to achieve communication, marketing or sales objectives by means of inciting visual solutions. For as far as we are concerned, being successful with visual solutions is only possible by rolling out a solid visual content strategy. Only after that will our services come in and will we determine the overall solution that best ties in with the strategy.
Creating value and achieving objectives
We never start by making content, because without a good strategy you will lack a clear focus. You obviously have sales, marketing and communication targets and you want to achieve them. Therefore, we first take a close look at the following: do you want to inform the target audience, obtain more brand recognition or generate leads? On the basis of the given target, we will determine the visual content strategy. Only when it is completely sure, will we start working on the concept. In it, we determine which services are required, we write the storyline and outline the basis of the design.
Our techniques
The added value for our customers
Jaap de Carpentier Wolf
Head Corporate Communicatie, TenCate“The value of this visual solution we created, is priceless. When we started out, it was not clear to all our employees what the unambiguous story was we wanted to present to the market because of the large number of divisions. By actually ‘stepping into the picture’ you are forced to create a clear shared story together. The entire process and the resulting interactive showroom has helped us enormously, both in our internal and our external communication.”
Jasper Kolbrink
Digital and Content Manager, Thales“We asked C4Real to make an animation of the arrowhead 140 design. When you get some technical companies together, you get a lot of technical information. It is not in our person to make something out of it which is really understandable for everone. That is where c4Real came in. I think they did a good job to create an animation within the giving time with quite a lot of extends like watersimulation."
Biba Visnjicky
Managing Director, Fraunhofer Project Center“C4Real really took the time to get know us well and let us slowly adapt to their way of working. It was definitely a process. The end result was them successfully being able to translate our core values into a 3D animation, film, 2D animation and stills. Creating these was really impressive and a good quality to have. Many companies can make an animation, but creating an actual good, visual story is an art.”
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